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P!DF proposes new ways of looking at contemporary art, graphic design, and curating, whether you’re an exhibition maker, educator, or would-be cultural disruptor, or just love potentially pretentious presentational processes performed in public.

Purchase P!DF for a candid look at Prem’s projects with artists, museums, and architects in a genre-defying and open-ended format. P!DF allows users to choose among many different paths and outcomes, which shift in response to timely events. P!DF makes a modest proposal: that curating, design, and art education have the power to change the world, one page at a time.

Prem Krishnamurthy is based in Berlin and New York. A founder of the design studio Project Projects, winner of the Cooper Hewitt’s National Design Award, he is currently a partner and director of the multidisciplinary design practice Wkshps. As an independent exhibition maker, he was an Artistic Director of the inaugural Fikra Graphic Design Biennial, Ministry of Graphic Design, and has curated exhibitions internationally including at P!, the acclaimed “Mom-and-Pop-Kunsthalle” that he founded in New York’s Chinatown in 2012. P!DF is his first book.


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